Breadth of Industries Served
Find out why some of the best known names in a diverse range of industries are long-time clients of HSR.
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Complete, personalized support from the RFP to the final presentation – and beyond
At Hase/Schannen Research Associates (HSR), we focus on building long-term relationships with our clients—partnering with you to support your unique market research needs for specific projects as well as for the long-term. At each step in the research process we provide complete support and flexible solutions designed to precisely meet your business goals.
The adage "garbage in garbage out" is nowhere more true than in survey research. So we take great pains in developing the survey questionnaire insuring that the instrument contains the appropriate measures, the right language, clear and concise instructions, and an efficient flow so that accurate and complete information is gathered from every respondent.
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Based on these research objectives, we develop a customized research approach that fits your unique study needs and is designed to yield accurate data and actionable recommendations. Learn more about our capabilities >
Our research team is known for our ability to identify the most relevant analytical techniques and quickly and effectively apply them to your study. Our seasoned research principals head up the analytics phase of your project and remain dedicated to using our knowledge and expertise to help you make the right decisions. Learn more about our advanced analytics >
One of the hallmarks of HSR is our continued support beyond just reporting the data. We don’t consider our work finished until you have the right information you need to take action—whether that requires additional analysis to look at the data from varying perspectives or active support in interpreting study results for your internal business partners.
In fact, our principals are experienced presenters who can partner with you when needed to deliver the research findings and work toward a shared understanding of the implications of those findings. So you can successfully help your company to make the best decisions that will enhance performance, strengthen customer relationships, and maximize opportunity for ROI.
At HSR, we pride ourselves on our many long-term clients, who return to us again and again with their most complex projects as well as for broad market insights and support. Because our principals remain involved in your account over the long-term, you gain our accumulated knowledge of your company, your industry, and your customers as our partnership grows. Plus, you benefit from our cross-industry knowledge of marketing information and methodologies—to give your company a fresh perspective and approach when you need it.
The HSR team
At HSR, principals are involved in every project from start-to-finish.
Each project team includes a(n):
Executive-in-charge
One of our seasoned principals, responsible for overseeing all aspects of every study. Principals are directly involved in the process from the RFP through research design and analysis to reporting and application of results
Project manager Coordinates all operational aspects for timely completion and adherence to specifications. They are responsible for overseeing all data quality and tabulation activities
Field manager Coordinates data collection—tracking interview progress, and ensuring adherence to quotas and qualification criteria, and interviewing quality
