Research expertise from principals who get involved and stay involved

For more than 30 years, Hase/Schannen Research Associates (HSR) has provided primary research services to clients from a diverse range of industries, with each study tailored to meet the clients' unique research needs. We specialize in providing flexible services and pride ourselves on providing expertise and insight from seasoned principals who get involved – and stay involved – with each project. This senior-level, consistent support helps HSR develop solid solutions to current and emerging issues, as well as business and marketing challenges our clients face. By applying our broad business and technical knowledge and extensive research capabilities, we instill in every HSR project our hallmarks of superior quality, creativity, and flexibility.

Our experience
Our experience spans more than 30 years and hundreds of engagements across many industries.

We offer you:

• Decades of experience in talking to business executives, professionals, and consumers about their needs, preferences, and experiences
• Extensive expertise in the key marketing issues and challenges facing a diverse range of industries
• Decades of analytic experience in both consumer and business-to-business products and services across a wide range of industries
• A commitment to service that ensures that no project is considered complete until you and your business partners have the information you need to make the best decisions for your company
• Involvement by our senior research executives in all phases of your project

Our focus
At HSR, we handle all types of assignments. Concept tests, segmentation analysis, choice modeling and satisfaction research--just a sampling of the range of assignments we've conducted for our clients. And though we pride ourselves on handling any projects that come our way, we are especially known for conducting projects that are particularly challenging – whether due to complex objectives, competing business priorities, hard-to-reach respondents, unique analytic needs, or aggressive time schedules. Our deep knowledge and experience, combined with our nimble structure which allows us to quickly adapt to evolving client needs, makes us particularly adept at these types of projects. Our clients know they can trust us to ensure that even their most challenging, high visibility projects are done right, on time, and on budget.

Our approach
The firm is led by seasoned research principals whose collective experience reflects both consulting and client-side responsibilities. Our principals are involved in all research engagements from start to finish, and are supported by an experienced team of project directors and research operations specialists. All of our work is fully tailored to fit the needs of each business situation, problem, and client. Learn more >

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